No Need to Feed the Meter This Small Business Saturday

small business saturday2

American Express and community news site operator Patch are uniting to help a group they both depend upon: Small businesses. Patch, a division of AOL, has picked 50 communities across the country for its “Park on Patch” program.

The program will offer free parking in these communities on Small Business Saturday, Nov. 30, to encourage patronage of local small businesses. As American Express’s part of the effort, the company will cover the cost of parking for the day in all 50 towns.

Special covers will be put over the meters in these communities on Small Business Saturday to let visitors know parking is free.

Small communities like Doylestown, PA, will benefit from the program. Founded in 1745, the town, located 75 miles South of New York, features (PDF) many shops, boutiques, restaurants, art galleries and other attractions.

“Behind every business in Doylestown, there is a unique story and passionate entrepreneur,” added John Davis, Doylestown Borough Manager.

Many of these small business owners recently participated in a little video promoting Small Business Saturday:

Other communities to have free parking this Saturday courtesy of American Express and Patch are Santa Cruz, Cal., Greenwich, CT., Athens GA., Salem MA, Bethseda, MD and more.

Patch focuses on wooing small business advertising for its community pages. American Express provides an array of financial services marketed to small businesses and entrepreneurs.

It’s good to see both companies supporting the small businesses they target with their services.

Image: Small Business Saturday