If you’ve spent any time manning a booth at a conference or convention, you probably know how futile such efforts can be. You stand there for days, shaking hands and making connections, but how often do you develop real, long-lasting professional relationships with the contacts you make there
Ramon Ray, editor of Smallbiztechnology.com, recently wrote an article for Dun & Bradstreet Credibility Corp. that gives Five Tips To Hosting Your Own Customer Events. Â Some of those tips include:
- Rent after-hours space
- Allow plenty of advanced notice
- Put technology in place
- Have usable content
- Provide a takeaway
For more insight, read the full article here.